The internet has been buzzing after Mams Taylor announced that Andrew Tate is now the new CEO of Misfits Boxing — replacing KSI. But is it really the end of KSI’s reign, or just another clever marketing stunt to draw eyes to Misfits’ next big event?
According to Mams Taylor, Tate’s appointment comes after what he described as KSI “almost sinking the ship” by backing out of two previously announced fights. Taylor claimed Misfits needed new leadership and that Tate’s “vision and discipline” would guide the promotion into a new era. The move immediately set social media ablaze, sparking debate among fans over whether this was genuine or just promotional hype.
Misfits Mania 🥊
— Misfits Boxing (@MisfitsBoxing) October 30, 2025
The Fight Before Christmas 🎄
Dubai 20.12.2025
The CEO Andrew Tate will be fighting the Misfits Heavyweight Champion Chase DeMoor
The dawn of a new era has begun 🐍 pic.twitter.com/f6z9jmVE9W
At the same time, Tate’s announcement conveniently aligns with his own return to the ring — he’s set to fight Chase DeMoor on a Misfits card this December. The timing is almost too perfect, suggesting that the CEO announcement might be a calculated move to promote both the brand and Tate’s fight. Given Tate’s polarizing reputation and KSI’s massive fanbase, the narrative guarantees maximum attention for Misfits during a crucial period when influencer boxing’s popularity is being tested.
Despite all the headlines, there’s no official corporate filing or verified confirmation that KSI has been formally removed from any executive role. Misfits still lists him as a founder, and no public record shows a change in leadership structure. That makes this whole situation look more like an expertly crafted storyline than a legitimate business reshuffle.

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KSI stepping back from fights may have caused frustration for fans, but the idea that he’s been fired from his own company doesn’t quite add up. More likely, this is Misfits doing what it does best — creating controversy, fueling conversation, and selling fights.
So, is KSI really out and Tate truly in? Unless official documents or statements say otherwise, it’s safer to assume this is more of a marketing masterstroke than a hostile takeover. And with Tate vs. DeMoor set for December, Misfits has already succeeded in what it wanted most — everyone’s talking about them again.
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