Is the UFC Shifting Towards More Superfights Than Title Fights?

The UFC has always been about crowning the best fighters in the world through championship bouts, but in recent years, fans and analysts have noticed a change. Instead of focusing solely on divisional rankings and title defenses, the promotion seems increasingly drawn toward superfights—clashes between big-name stars that don’t always involve a belt.

The Appeal of Superfights

Superfights are designed to capture attention. Whether it’s a clash between two champions from different weight classes, or a crossover fight featuring a superstar against a non-traditional opponent, these matchups often bring in record-breaking pay-per-view numbers. For the UFC, it’s a way to maximize both hype and revenue while appealing to casual fans who may not follow divisional rankings closely.

Examples like Conor McGregor vs. Khabib Nurmagomedov, Israel Adesanya vs. Alex Pereira, or the constant talk of Jon Jones vs. Francis Ngannou illustrate how the UFC prioritizes blockbuster appeal over strict adherence to contender queues. Even recent rumors of crossover fights with boxing stars highlight this trend.

The Impact on Titles and Rankings

While superfights generate buzz, they sometimes leave legitimate contenders waiting. Fighters climbing the rankings can find themselves sidelined while bigger names cut the line. Critics argue that this undermines the competitive integrity of the sport, with title shots awarded based on marketability rather than merit.

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On the flip side, champions benefit from superfights as they get the chance to increase their legacy and earnings. When successful, these bouts can even elevate the value of the division itself by drawing more attention to it.

A Balancing Act for the UFC

Ultimately, the UFC seems to be walking a fine line between maintaining the structure of championship competition and giving fans the spectacles they crave. With stars like Conor McGregor, Jon Jones, and Khamzat Chimaev in the mix, superfights are almost inevitable. But for the sport to remain respected, the UFC must also ensure that deserving contenders don’t get overlooked.

As 2026 approaches, it looks clear that the UFC will continue blending both—using superfights to grab headlines while still keeping championship legitimacy intact. The question is whether fans prefer the purist approach of title defenses, or the adrenaline rush of once-in-a-lifetime clashes.