Sidekick Boxing’s Christmas Message

As the festive season arrives, Sidekick has taken a moment to reflect on what has been a landmark year for the platform and to share a heartfelt Christmas message with everyone who has played a role in its journey.

With Christmas being a time centred around family, gratitude and togetherness, Sidekick acknowledged that 2025 has been nothing short of extraordinary. The past year marked one of the biggest growth periods in the website’s history, both in terms of reach and credibility within the combat sports world.

A major highlight of the year was Sidekick’s involvement with elite fighters competing under the banner of ONE Championship. Sponsoring world-class athletes such as Jonathan Haggerty and George Jarvis represented a significant milestone, placing the brand alongside some of the most respected names in modern martial arts. These partnerships helped strengthen Sidekick’s presence within the global fight community and reinforced its commitment to covering the sport at the highest level.

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Beyond sponsorships, Sidekick also expanded its editorial vision. The introduction of a dedicated writer focused solely on ONE Championship coverage allowed the platform to deliver more in-depth, consistent and timely news for fans of the promotion. This move proved pivotal in attracting a wider international audience and establishing Sidekick as a trusted source for combat sports updates.

Another defining achievement came through increased visibility online. Sidekick confirmed that its content is now regularly featured on Google News and Discovery feeds, a development that has driven tens of thousands of weekly readers to the website. This recognition not only boosted traffic but also validated the hard work being put in behind the scenes.

In our Christmas message, Sidekick expresses sincere thanks to everyone involved in making the platform thrive. From writers and editors to fighters, promoters and the teams managing the website and social media, the message emphasised that none of the success would be possible without collective effort.

As Sidekick looks ahead, the tone is clear: appreciation for the past, excitement for the future, and gratitude for a community that continues to grow stronger each year. Finally, thanks to our loyal customers to sticking with us, Merry Christmas.

Daniel.