Sidekick Boxing is one of the UK’s leading combat sports brands, known for providing high-quality kickboxing equipment to athletes worldwide. It offers an extensive range of premium products, including boxing gloves, kickboxing shorts, training pads, protective gear, and essential accessories.
Over the years, Sidekick Boxing has successfully established a substantial customer base, earning appreciation and positive feedback from numerous satisfied customers. Its products have gained recognition among combat sports enthusiasts, professional fighters, trainers, and amateur athletes.

SHOP: Kickboxing Equipment
However, alongside its growing popularity and positive reputation, the brand has also attracted criticism, negative opinions, and occasional trolling from individuals. One of the most notable ones is Johnny Nguyen, who made a review video on Sidekick Boxing gloves and called them cheap, Pakistani-made products.
However, Nguyen has little to no fighting experience, with a 0-1 professional record from a 2009 smoker match. He has also been criticised on different social media platforms for his opinions that are mostly conceptual rather than based on real training and fighting background.
Who is Expert Boxing?
ExpertBoxing is a boxing educational platform founded by Johnny Nguyen back in 2008, which he also used to sell equipment such as headgear, boxing gloves, etc. However, with a lack of professional background, many fans on Reddit have questioned his products. Many have also mentioned how the products were a waste of money.

Daniel Knight’s opinion on Expert Boxing review on Sidekick Boxing
Daniel Knight is the British entrepreneur and kickboxing enthusiast who founded Sidekick Boxing, turning his passion into a business. Before entering the combat sports industry, Knight worked as a vehicle paint sprayer and established his own automobile repair business.
However, his longstanding interest in martial arts eventually inspired him to pursue entrepreneurship within the kickboxing equipment industry. In 2010, he officially launched Sidekick Boxing, initially focusing on providing quality kickboxing equipment with distinctive designs and affordability.
Knight has also shared his opinion on why Johnny Nguyen gave Sidekick Boxing a bad review: “I feel Expert Boxing purposely gave a negative review regardless of how good our products are. Boxers have always had a thing about kickboxing, and this has followed down to this review“
As a black belt kickboxer himself, Knight understood the requirements of athletes and wanted to develop equipment that fighters could trust. Sidekick Boxing has sponsored several top fighters such as Andrew Tate, Jonathan Haggerty, and George Jarvis, who have loved using the products.
Pros of Sidekick Boxing equipments
- Product Variety
- Training Performance
- Comfort and Fit
- Distinctive Designs
- Brand Recognition
Apart from all that, the brand has also garnered millions of views on different social media platforms such as Facebook, X, Instagram, etc. Despite receiving criticism, Sidekick Boxing continues to expand its presence in combat sports, maintaining its position within the competitive equipment industry.
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