Oscar De La Hoya Net Worth and Lifestyle: The Golden Boy’s Legacy Beyond the Ring

Oscar De La Hoya, famously known as “The Golden Boy” of boxing, is one of the sport’s most recognizable names. From winning an Olympic gold medal to launching one of the most successful promotional companies in combat sports history, De La Hoya has maintained his place in the spotlight both in and out of the ring. But how much has he earned, and what does his life look like today?

Net Worth of Oscar De La Hoya

Oscar De La Hoya’s net worth is estimated at $200 million as of 2025. His earnings come from a combination of boxing purses, endorsements, business ventures, and his thriving promotion company, Golden Boy Promotions.

During his boxing career, De La Hoya reportedly earned over $700 million in pay-per-view revenue, fighting in some of the biggest events of his time against stars like Floyd Mayweather Jr., Manny Pacquiao, and Bernard Hopkins. Even after retiring in 2008, his wealth continued to grow thanks to smart business decisions.

Golden Boy Promotions, founded in 2002, became one of boxing’s top promotional outfits, representing fighters such as Canelo Álvarez and Ryan Garcia. Though Canelo has since left the stable, the brand continues to generate millions annually through major fight cards and broadcast deals.

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Real Estate and Assets

Oscar De La Hoya has invested heavily in real estate. He owns luxury properties in California, including homes in Pasadena and Las Vegas. Known for his taste in high-end living, De La Hoya’s residences typically feature lavish designs, expansive entertainment areas, and private gyms.

He is also known to own a collection of high-end cars, often seen with luxury vehicles such as Ferraris, Bentleys, and Lamborghinis.

Business Ventures and Investments

Beyond boxing, De La Hoya has explored several business avenues. He launched a clothing line, invested in a tequila brand, and dabbled in music and media. He also published an autobiography and has appeared in various television and media projects.

Golden Boy Promotions also expanded into MMA with Golden Boy MMA in 2018, although the venture didn’t find long-term success.

Lifestyle and Public Image

Oscar lives a high-profile lifestyle and frequently appears at major sports and entertainment events. He is active on social media and regularly participates in interviews and podcasts, keeping his personal brand alive.

Despite facing public struggles—including legal issues and stints in rehab—De La Hoya has remained an influential figure in combat sports and continues to shape the sport through his promotional work and presence in the public eye.