Kevin Holland has built a reputation as one of the most entertaining and active fighters in the UFC. From taking short-notice fights to talking to opponents mid-bout, his personality and toughness have made him a fan favourite. Along with popularity comes financial curiosity. So how much is Kevin Holland actually worth?

Estimated Net Worth
Most estimates place Kevin Holland’s net worth at around one million dollars as of 2024–2025. Some outlets suggest higher figures, going up to three or four million, but those numbers are less confirmed. Based on disclosed earnings and public information, one million appears to be a realistic midpoint.
UFC Earnings and Fight Purses
Holland has earned the majority of his income from UFC contracts and fight purses. His career earnings are believed to be over one point four million dollars in reported payouts. That figure does not include undisclosed performance bonuses or possible pay-per-view shares.
Notable payouts include around three hundred thousand dollars for his fight against Santiago Ponzinibbio at UFC 287 and over three hundred thousand for his matchup against Roman Dolidze at UFC 307. He has also collected multiple fifty thousand dollar bonuses for standout performances.

SHOP: Kickboxing Pads
Sponsorships and Extra Income
Outside the cage, Holland earns through endorsements and sponsorship deals with companies such as Hayabusa, MyBookie and Rule One Proteins. His growing social media presence and frequent media appearances likely add to his revenue through content and promotional opportunities.
Lifestyle and Expenses
Like most fighters, Holland does not get to keep his entire paycheck. Training camps, coaching fees, management costs, travel and taxes take a significant portion of his income. He is not known for an overly lavish lifestyle and has even gained praise for occasionally stepping in to help with real-life incidents outside of fighting.
Final Verdict
Kevin Holland may not yet sit among the highest paid fighters in the UFC, but he has carved out a solid financial position through activity and consistency. If he continues to take big fights or makes a move into boxing or crossover events, his net worth could grow considerably in the coming years.
Estimated net worth in 2025: around one million dollars, with room to rise.
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